Melbourne Shopping

Melbourne is said to be Australia’s Fashion Capital and when you walk around our beautiful Marvellous Melbourne streets, you can see why! From the major Department Stores, Boutique-filled laneways, elegant Arcades & Outlet shops, there is something for everyone.

Melbourne is an easy city to walk around and is a great place to do so, because you will find hidden delights around every corner & laneway! However when you want to rest those tired feet, make the most of the many coffee, brunch & lunch spots and enjoy Melbourne’s other famous scene. Delicious food & coffee!

Here are just some of Melbourne’s shopping delights.

CBD Shopping

Melbourne Central

Melbourne Central brings together more than 300 retailers over five levels. It also offers a Hoyts Cinema, Strike Bowling & The Pancake Parlour for after-shopping fun.

Spanning two city blocks, the centre boasts several unique architectural features including the giant Marionette Watch hanging in Shot Tower Square, famous for its hourly rendition of the Australian anthem ‘Waltzing Matilda’. The square is named after the historic Coops Shot Tower a bullet-making facility built in 1889. Today, the brick shot tower stands proudly in its original place, protected by a modern twist: the magnificent Glass Cone, designed in the ’80s by Japanese architect Kisho Kurokawa. While it floods the centre with natural light, the Glass Cone’s design also makes it one of Melbourne’s most recognisable landmarks.

Melbourne Central train station is accessible via Lower Ground, and the free city circle tram route at the centre’s doorstep.

Visit the Official Website for more info & opening hours.

Emporium Melbourne

A luxury shopping centre on the corner of Lonsdale and Swanston streets.

Emporium Melbourne is a new addition to Melbourne’s impressive shopping district only opening in 2014 and boasts a top floor extension of Myer’s Bourke Street store!

An epicentre of fashion, dining & culture, synonymous with Melbourne, Emporium Melbourne features one of the largest precincts for Australian designers and an impressive array of dining options in the heart of the city.

If you’re not that into Food Court food, check out Emporiums food courts, they might just change your mind!

Visit the Official Website for more info & opening hours.

Bourke Street Mall, The Block Arcade & Melbourne’s GPO

Bourke Street Mall is one of the city’s most popular shopping areas featuring fashion giants Myer and David Jones & some of Australia’s biggest brands all set in beautiful 19th century buildings. The mall is also a tram only area and is of course within the free tram zone.

The Block Arcade is in the heart of Bourke Street Mall. It was constructed between 1891 & 1893 and is considered one of the late Victorian era’s finest shopping arcades and ranks among Melbourne’s most popular tourist attractions. Visit their Official Website.

Melbourne’s GPO is a former post office turned shopping hub accessed via Bourke Street Mall. It’s beautiful historic facade & features have been restored and state of the art lighting system installed to highlight the majestic architectural features of the building. A small yet worthwhile shopping arcade, Melbourne’s GPO features a number of shops and boutiques including the popular international clothing brand H&M. Visit their Official Website.

Collins Street Precinct

The Collins Street Precinct is Melbourne’s most desirable neighbourhood and most prestigious business address.

Originally one mile long when it was first laid out in the early 1800’s, the street now stretches three kilometres from Spring Street to the waterfront at Docklands. The broader Collins Street Precinct encompasses Little Collins Street and Flinders Lane, along with the colourful and iconic laneways that connect them.

Collins Street is home to luxury and premium retail, 5-star and boutique accommodation, world class dining and drinking destinations, top entertainment & attractions, art and culture, heritage, architecture and design.

Visit the Official Website for more information.

Here are some SPECIAL OFFERS within the Collins Street Precinct!

Gray Reid Gallery

Since 1999, Gray Reid Gallery has become renowned for offering a beautifully curated array of unique, yet timeless pieces of vintage & estate Jewellery, bespoke handmade fine jewellery, contemporary Australian jewellery & objets d’art. The showroom hosts exhibitions of artisan- designed contemporary jewellery from local jewellery makers & members of The Australian Gold & Silversmiths Guild, as well as an exceptional range of antique & estate items.

For the month of November, The Gray Reid Gallery will host an exhibition of Antique Silver and object d’art. Visit Gray Reid Gallery, and be welcomed by the friendly and professional team, and enjoy viewing handmade jewellery in the beautiful serene Gallery space.


  • During this exhibition, the Gray Reid Gallery will offer free cleaning of your jewellery.

Gray Reid Gallery
156 Collins St, Melbourne VIC 3000


MetaScent brings you the best of both worlds: exclusive access to artisan fragrances and the opportunity to create your own signature scent. A perfumery studio and retail store, MetaScent is Melbourne’s newest scentscape with it’s own signature line of fragrances, body pampering and home care products.


  • Purchase a 50ml bottle of MetaScent Fragrance and receive a free Shea Butter Lip Balm. Complimentary MetaScent Shea Butter Lip Balm with any purchase of a 50ml bottle from the MetaScent Purity Collection or Gentleman’s Collection.
  • Design Your Own Perfume Workshop $220 – 10% discount for groups of 6 or more. Design your own perfume concept in a two-hour workshop to create a 50 ml perfume. JWC delegates will receive a 10% discount for groups of 6 or more. Maximum of 10 people per workshop. Price: AUD $220
  • Bespoke Perfume Created by the Perfumer Just for You $350. For the ultimate luxury Melbourne souvenir – meet with MetaScent Perfumer and create a one-off bespoke 50ml perfume just for you. Price: AUD $350

Places are limited, email to make a booking.

Shop 9/271 Collins St, Melbourne VIC 3000

QV Melbourne

Located on the corner of Lonsdale and Swanston Streets.

World’s apart from other retail precincts in Melbourne, QV is a city within a city that represents the quintessential Melbourne lifestyle. With its series of interconnected laneways, housing premium fashion, beauty and lifestyle brands, abundance of cafes, restaurants and fast and fresh dining options and convenient CBD parking, QV Melbourne offers the quintessential city shopping experience.

QV also has a full-line Woolworths, BIGW, Dan Murphy’s, Officeworks, Harvey Norman, Domayne and over 120 speciality stores.

Visit their Official Website.

DFO South Wharf

Located in the Melbourne CBD and next to the Docklands, DFO South Wharf has more than 180 stores with up to 70% off!

There is one food court at DFO South Wharf offering customers a range of cuisines. Whether you’re after a quick bite, coffee and cake or a meal, our food outlets have something to suit all tastes. The food court is open from 10.00am until 6.00pm from Saturday to Thursday and 10am – 9pm on Friday.

DFO South Wharf has direct access to the stunning South Wharf Promenade facing Melbourne’s scenic Yarra River. It offers a range of dining and entertainment options and is the perfect accompaniment to a long day’s shopping.

Visit their Official Website.

Spencer Outlet Centre

We’re Melbourne CBD’s only outlet shopping centre. With over 100 specialty stores, you’re sure to find a bargain at Spencer Outlet Centre. Discover your favourite brands, quality eateries as well as the City’s only TK Maxx, Harris Scarfe and Cotton On MEGA stores. Plus, for your convenience, there’s Coles and Chemist Warehouse.

We’re conveniently located right next to the city’s largest public transport hub, Southern Cross Station, above the Skybus Terminal and we’re right next to Marvel Stadium, making outlet shopping easier and more accessible for everyone.

Special Store Offer:

Hardy & Harper

Our suiting range is comprised of timeless modern classics. As Sir Hardy Amies himself said, “A man should look as if he had bought his clothes with intelligence, put them on with care and then forgotten all about them.”


  • Instead of our normal price of $598 for our new arrival suit range, you will receive a suit for $399, and also receive a complimentary shirt and hand made silk Italian tie. Delegates will need to show their lanyard/lapel badge to receive this offer. T & C’s apply.

Spencer Outlet Centre, Shop T61, Spencer Street, Melbourne.


Queen Victoria Markets

The Queen Victoria Market was officially opened on 20 March 1878, a range of markets having operated from the site in varying forms prior to that date.

Queen Victoria Market is the largest and most intact of all Melbourne’s great 19th century markets.

Home to over 600 small businesses, it is a great place to discover fresh and specialty produce, hand-made and unique products, great coffee and food, souvenirs and clothing!

The kind people at QVM have offered lots of special delegate offers including 20% off their Ultimate Foodie Tour and many more in-store discounts & freebies. Click here to see what’s on offer!

Visit their Official Website.

Outside the CBD

Don’t forget the suburbs surrounding the city centre which also offer excellent shopping alongside the best food & coffee in the world! So if you have the time, hop on a tram and you’ll quickly find yourself among some of Melbourne’s oldest suburbs, Fitzroy, Collingwood & St Kilda which are lined with buildings from Gold rush days and are now full of interesting boutique & independent stores, vintage shops & don’t forget that amazing food & coffee!

Chadstone – The Fashion Capital

A bit further out again, you’ll find Chadstone – The Fashion Capital which is Australia’s largest shopping centre. It features over 550 stores, designer boutiques and over 30 luxury brands.

There is also LEGOLAND® Discovery Centre for the kiddos!

Getting Here

Chadstone is only 17km from the city, normally taking 20 – 25 minutes in the car depending on the time of day. If you’d prefer a more relaxed trip, take advantage of the Free Shuttle! (Details below.)


Chadstone – The Fashion Capital
1341 Dandenong Road, Chadstone 3148

Free Chadstone Shuttle Bus

Our Shuttle Buses run 84 times a week from the city to & from Chadstone. Our 57 seater coaches run from Federation Square; our other 24 seater buses do a select hotel pick up in the morning, and then moves to an Aquarium/Southern Cross/Chadstone loop for the remainder of the day. So many convenient places to jump on!

Bookings are essential – whilst we do give seats to walk up passengers for all services, booked passengers get priority of course. Check out the Timetables & Book your FREE spot here!


  • The Chadstone Tourism Shopping Passport enables visitors to access over 150 exclusive offers across luxury brands, Australian designers, men’s and women’s fashion brands, homewares and more. The Passports are complimentary and Chadstone are kindly making these available to ALL delegates!